Cruelty Free is a big deal in the beauty blogging community. It's something that I've often considered doing, but have never gone through with.
I've been sitting on this post for a few months and annoyingly the Daily Mail, of all people, actually published an article to this effect a few weeks ago. They even used the source I have used - Ethical Consumer Magazine. My parents have had a subscription to this Manchester-based magazine for years so I'm very familiar with the publication. Ethical Consumer is well known for its ethical matrix, where it looks at companies' attitudes to the environment, animals, people and politics. Ethical Consumer don't tend to publish their recent ethical scores online, and I don't want to get in trouble by posting a scan of my copy, but I will list a few scores from the list in this post (and you can view more on their
website).
When I saw the table of scores, it settled my opinion on Cruelty Free beauty. Of course I'm anti-animal testing for cosmetics, but it isn't where my priorities lie when buying a product...
